Southwest's new $35 bag fees violate core behavioral psychology principles, potentially costing more in customer loyalty than ...

Southwest Airlines will begin charging for checked baggage on Wednesday, according to CNBC. The change marks the first time in over 50 years that Southwest passengers will face checked bag fees, a ...

Dhaka: A new ranking by InsureMyTrip has named the best-and worst-airlines for wheelchair accessibility in 2025, shedding ...

Southwest was the only major US carrier that allowed customers to check in two bags at no cost. The airline said it will ...

Capital One is facing heat from frequent flyers after announcing major cutbacks to the beloved lounge access benefits on its ...

Thanks to investors at Elliott Investment Management, the Southwest Airlines of today is just as soulless as its competitors.

Earlier this year, Southwest Airlines made the controversial decision to end its longstanding policy of allowing two free ...

Southwest’s most iconic perk end Tuesday. While it has received flak from customers, executives hope bag fees will shore up ...