Nordstrom's Anniversary Sale hasn't even started yet and the deals are already so good, you can snag a pair of New Balance ...

Cooper Flagg debuted his New Balance sneakers during his first Dallas Mavericks media day. When will Flagg debut his own ...

Tyrese Maxey will release his own two-shoe PE colorway with New Balance. Check our Sneakers news for more breaking content!

The three-colorway campaign is joined by more New Balance ABZORB 2000s, JJJJound x PUMA, the Air Jordan 40, and more exciting ...

New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft.

That trend may finally be shifting. On Monday afternoon, New Balance debuted a new color pack featuring rising star Tyrese ...

Dallas Mavericks rookie Cooper Flagg explained why he signed a sneaker deal with New Balance over other brands in 2024.

Wondering how to style the New Balance 550? From streetwear fits to casual clean looks, we’ve got outfit ideas that make this ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their basketball lineup.

As Dan Shanoff wrote in Wednesday's edition of The Athletic's Money Line newsletter, New Balance has long been a cautious player in the NBA sneaker scene — known more for its legacy “dad shoes ...