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‘Lilo & Stitch,’ ‘Minecraft’ and the revenge of the PG family movie
It’s strange to remember now, but during the height of the COVID-19 pandemic, there were serious conversations in the movie ...
‘A Minecraft Movie’ Success Dissected: Brand Experts Reveal ‘Entertain or Die’ Strategy at SXSW London
Minecraft' executive Harry Elonen analyzes 'A Minecraft Movie' box office success and transmedia strategy at SXSW London ...