Either way, nothing is more irresistible than crispy chicken, and Taco Bell is determined to make its version the best on the ...

If McDonald’s ever doubted it needed to bring back the Snack Wrap, consider this: Nine years after the fast-food ...

Mike Haracz, who was the manager of culinary innovation for the US menu for four years, has shared his best hacks and tips ...

Popeyes launches Chicken Wraps with hand-breaded chicken and three bold flavours, plus blueberry lemonade and teas.

Snack Wraps are returning at a sluggish period for fast-food restaurants. From January through April, U.S. fast-food traffic ...

McDonald's strategy emphasizes its competitive strengths through a "MCD" framework: relevant marketing, core menu development, and the four D's: digital, drive-thru, delivery, and development.

On top of the new chicken item, Popeyes is launching a new beverage lineup of Blueberry Lemonade and teas, building on the ...

Brands including McDonald’s and Starbucks are taking big swings with creative campaigns, evolving loyalty strategies and ...