With more than 60 million iPhones sold in the U.S. each year, Apple’s dependence on Chinese manufacturing had left it ...

Once dominant in hardware, services, and brand appeal, Apple is now grappling with slowing iPhone sales, eroding market share ...

Apple's strategy is shifting due to Trump's tariffs, leading Foxconn to send 97% of its made-in-India iPhone exports directly to the US.

The iPhone maker reclaimed the number one position in the Chinese smartphone market in May, which is considered a major rebound in a critical markets.

Apple Inc. (AAPL) is redirecting its iPhone export strategy by leaning heavily on India-based manufacturing, with the ...

Apple CEO Tim Cook pulls back the curtain on the tech giant's film and television strategy, including spending millions on ...

Apple on Monday remained on its cautious path to embracing generative AI even as rivals race ahead with the technology and ...

It’s culture versus cult for the brand, whose new partnership with Doechii and focus on design and innovative tech features could give its new Edge phone an edge against its competitor.

Apple is facing an unprecedented set of technical and regulatory challenges as some of its key executives are set to take the ...

While Apple has focused on its $3,500 Vision Pro headset, Google and Meta have seized on the smart glasses as a cheaper way ...

CEO Tim Cook will speak at Apple’s annual conference, WWDC, in California on Monday, where he is expected to address Apple's ...

Apple's stock has fallen 45% since its 2022 peak, lagging behind other Big Tech peers due to tariffs, market weakness, and ...