Today, adidas Originals is embracing that legacy with a forward-thinking lens. Its SS25 campaign, titled “The Original,” is more than a marketing effort but a cultural manifesto. It’s a ...

Adi Dassler started Adidas on August 18, 1949 introducing the now-iconi 3-Stripes to the world. Nearly 80 years later, Adidas ...

The influence of Black entertainers paved the way for sneakers to blur the lines between “high” culture and casual ... who ...

Each sneaker on this list has left a lasting impact on history, fashion, and sport, influencing generations and shaping ...

The Adidas AE1, Anthony Edwards’ signature ... represents how contemporary athletes continue this tradition of cultural influence, particularly resonating with those familiar with the DMV ...

The official adidas hub not only honored the Superstar’s deep roots in basketball and hip-hop but also highlighted its lasting influence on modern fashion. The space featured past collaborations ...

Adidas understands that and is ... New York City’s rich legacy in tattoo culture. As the birthplace of modern tattooing, NYC’s influence runs deep in ink-inspired sneaker design, creating ...

Adidas has collaborated with Houston sneaker ... How did Houston's rodeo culture influence the design of the sneaker? The Rodeo transcends caste, creed and color. So basically, everyone's invited.

Adidas also stays ahead of the curb ... resilience, and cultural significance of quilting and the influence of community leaders, we Honor Black Excellence with these asymmetrical designs." ...