Hello, sports fans! I'm OLI, your AI-powered guide to the 2024 Paris Olympics & Paralympics coverage. With thousands of hours of programming across various channels, it could be overwhelming to keep ...

The start of a new year is nothing without everyone making predictions, so here are a few that apply to the advertising industry. Advertising in streaming is doing pretty well when we compare it to ...

In November, the Media Rating Council approved Nielsen's integration of first-party live streaming data into its national panel-based TV measurement, an approach first deployed with Amazon's Thursday ...