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Beyond the chocolate wrap, every bundle purchase comes with a complementary bag, which, at Le Damas, evokes the same level of ...
Lindt & Sprüngli Head of Global Travel Retail Peter Zehnder talks about how Lindt has embraced social media virality, premiumisation and immersive storytelling and how these have become central ...
The launch builds on the viral ‘Dubai Chocolate’ trend, elevating the concept with a travel retail-exclusive offering that highlights the city’s culinary and cultural influence.