The Cleveland Browns planned a grand reveal for their new "Alpha Dawg" alternate helmet, setting up an elaborate floating ...

Ross Smith, the prankster behind the fake fall at the Cleveland Browns helmet launch, is from Lewis Center, and he also ...

The reveal was publicly teased earlier in the week in the form of a giant helmet floating along Lake Erie atop a raft.

The Cleveland Browns unveil new all-brown "Alpha Dawg" helmets, sponsored by DUDE Wipes, to debut during three home games in ...

As a man films the reveal of the helmet on the barge, he tumbles and falls into Lake Erie. As it happens, the whole thing was ...

Video footage shows a photographer falling into Lake Erie as he attempted to take photos of the giant inflatable Cleveland ...

An unlucky cameraperson fell into the lake during the Cleveland Browns' helmet reveal on Wednesday and their POV video is ...

This article originally appeared on For The Win: Was the Browns helmet reveal 'blooper' staged? OK, look: there's a lot we don't know here, so we're not totally pointing fingers here. We're merely ...

A new Pittsburgh Steeler is still unhappy about how he was portrayed in Cleveland. The Browns had an unfortunate viral moment ...

The viral clip of the photographer accidentally falling into Lake Erie felt right on brand for the Browns - a little too perfect like it was a planned stunt.

The Browns unveiled slick new helmets with a massive barge floating on Lake Erie. Out are the orange helmets with a brown ...

A videographer fell into Lake Erie during the Browns' new alternate helmet unveiling, adding to the franchise's struggles as ...