Buc-ee's is suing North Texas chain Super Fuels for logo infringement, claiming that their dog logo resembles Buc-ee's beaver logo and causes customer confusion.
Super Fuels is an Irving-based gas station chain with an anthropomorphic dog mascot that Buc-ee's argues is a copy of their trademark beaver mascot.
In a lawsuit filed Jan. 10 in U.S. District Court for the Northern District of Texas, Buc-ee’s claims that Super Fuels’ three Dallas County stores use a cartoon dog logo that looks a little ...
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