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Netflix, Ted Sarandos

Netflix’s Ted Sarandos Says AI Will Make Movies and TV “Better, Not Just Cheaper”

Netflix co-CEO Ted Sarandos sees generative artificial intelligence tools expanding creativity during the making of movies and TV series and not just being a cost-cutting option for studios.

ABP News on MSN · 23h

Netflix Admits To Using GenAI For 'The Eternaut': Here's How CEO Ted Sarandos Justified It

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Ted Sarandos Has 47 Reasons Why Netflix’s Programming Mojo Will Continue Through 2026

CNET · 23h

When Will You See AI-Generated Content on Netflix? It's Possible You Already Have

"We remain convinced that AI represents an incredible opportunity to help creators make films and series better, not just cheaper," Sarandos said in the call.

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Netflix chief’s latest statement on AI should be a warning for artists

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Netflix Just Used AI to Blow Up a Building – And It Changes Everything

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Netflix admits to using AI in one of its shows

The streamer said in an earnings call that, due to the show's lower budget, it was cheaper to use AI than to pay VFX artists.

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Netflix reveals that one of its shows used generative AI for the first time

Netflix co-CEO Ted Sarandos revealed that "The Eternaut" made history in a sequence that showed a building in Buenos Aires collapsing.

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Netflix Uses Generative AI for First Time in Original Series ‘The Eternaut’

Netflix has used generative artificial intelligence (AI) to create visual effects in an original TV series for the first time, co-CEO Ted Sarandos confirmed.

Netflix’s first show with generative AI is a sign of what’s to come in TV, film

During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, which premiered in April, is "the very first GenAI final footage to appear on screen in a Netflix, Inc. original series or film.” Sarandos further explained, per a transcript of the call, saying:

Generative A.I. Destroys a Building in Its Netflix Debut

The streaming company said it used the technology onscreen for the first time in an Argentine science fiction show.

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Netflix admits it used generative AI in a big sci-fi hit to cut costs

Netflix used generative AI to create a scene in the Argentinian sci-fi series The Eternaut — a first for one of the streamer’s original shows or films. During an earnings call on Thursday, Netflix co-CEO Ted Sarandos said the use of AI was faster than using traditional visual effects tools and helped cut costs.

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Netflix uses generative AI VFX in a show for the first time, as CEO says ‘the cost just wouldn’t have been feasible for a show on that budget’

Netflix used AI-generated visual effects for the first time in a TV show or movie this year, and co-CEO Ted Sarandos is pretty pleased with the result. Speaking to investors on Thursday (July 18), Sarandos revealed Argentinian sci-fi show, The Eternaut, is the first Netflix production to use AI to generate a VFX (visual effects) sequence.

Soap Central15h

"VFX sequence was completed 10 times faster": Netflix CEO defends the use of generative AI in one of the sequences of The Eternaut

Netflix’s new show, The Eternaut, has become the latest hot topic in the entertainment industry when it comes to generative AI.

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Netflix Co-CEO Says the Company Used AI on a TV Show for the First Time: 'Completed 10 Times Faster'

Netflix co-CEO Ted Sarandos. Photo by David Benito/FilmMagic. Netflix co-CEO Greg Peters also mentioned on the call that Netflix is incorporating AI into other aspects of its busi