How a pair of Star Wars Crocs and a viral group chat led LSU’s Jake Brown to score a unique NIL deal, and a championship ...

Penn State introduced the ROAR+ platform in partnership with Playfly Max and Lockerverse, per a release. Penn State described ...

As the NCAA clears a billion-dollar settlement, high school athletes across the U.S. are navigating evolving NIL laws — with ...

Deion Sanders’ Daughter Inks NIL Deal to Support a Heartfelt Mission originally appeared on Athlon Sports. Deion Sanders has ...

Here are the 10 women's college basketball players with the highest NIL valuations entering the 2025-26 season.

WILLIAMSPORT — A former Penn State basketball player says he was offered a $60,000 Name, Image and Likeness (NIL) contract ...

We take a look at the top eight NIL valuations coming into 2025 according to On3. Where do Ohio State players land?

Payments to NCAA players have cut the number of underclassmen in the NBA draft, which hits the second-round talent pool.

The Manning era in Texas will officially begin when the Longhorns face off against the defending national champions, the Ohio State Buckeyes, in Columbus during Week 1. It's a toug ...

The landscape of college athletics is undergoing a seismic shift with the rise of name, image, and likeness (NIL) rights. As ...

In 2021, the NCAA began allowing college athletes to earn money via their name, image and likeness (NIL) rights. Millions ...

Purdue guard Braden Smith is one of five finalists for the NIL Store's Highest Earning Male Athlete for 2025. He was the Big Ten Player of the Year as a junior.